These two concepts, e-commerce and artificial intelligence, seemingly distant, have joined for the first time with great success. But before talking about how they got here, let me put you in context both concepts separately.
On the one hand electronic commerce, also known as e-commerce, is based on the buying and selling of products and services through electronic means, such as Internet.
On the other hand, artificial intelligence (AI) is an area that includes different disciplines: logic, philosophy and computer science. This is able to raise designs reasoning and analyzing entities under the paradigm of human intelligence. In short, we speak of science that enables the creation of intelligent machines.
Artificial intelligence has made continuous progress since the advent of the Internet, and this is one of the reasons I will end by joining the e-commerce a native Internet. Such advances in artificial intelligence have benefited the online business by developing algorithms designed to understand the needs of online customers. With this in mind certain online businesses have been able to take this opportunity to anticipate the demands of his audience, which these online stores are able to offer services or products for each customer even before this the request can deduct their needs very effectively.
With all that we dare to say that the actions of artificial intelligence are beginning to settle in e-commerce, offering a wide range of possibilities and alternatives for online stores to improve profitability.
Using AI tools to manage virtual stores will become a permanent feature of e-commerce in the near future .In fact one begins to see some platforms that allow real-time control data on the profile of our customers.
Because of this, professionals in the e-commerce sector have realized the importance of using own tools with AI getting very valuable information from the public which will create content for your website or other sales. That is, based on the results obtained from the use of different AI tools will decide which is the ideal for online content store in question.
For example, thanks to the artificial intelligence applied to e-commerce can recommend additional products to our customers according to customer purchase history.
Finally, artificial intelligence is not only in e-commerce, but even we can also apply it in search results .Thanks to the IA search engines can semantically understand the meaning of sentences, ie the meaning of the words, which no longer focus their efforts on keywords empty meaning.
There are many more benefits that we can bring it in e IA traded and in life in general and as the years go appear new.